Australia

Opyl partners with hummun to provide end-to-end digital solutions for pharma and medtech industry

Opyl Ltd (ASX:OPL) has partnered with hummun in a strategic move designed to drive client acquisition, uptake of Opyls social media services within major pharma and medtech, and ultimately grow revenue.

The initial two-year collaboration agreement with UK-based hummun is aimed at efficiently leveraging skills, infrastructure, digital and data technology solutions within both companies to drive mutual growth and value.

This will see Opyls AI-powered market insights and social media expertise added to hummuns suite of digital sales and marketing solutions.

hummun is a sales, marketing and medical communications company that develops and employs smart digital technologies with clients, many of whom are global leaders in life sciences.

The collaboration allows the two companies to provide an extended, sophisticated end-to-end sales and marketing offering across traditional and digital platforms.

“Terrific fit for Opyl”

Opyl chief executive officer Michelle Gallaher said: “We are very excited to collaborate with Paul Hartigan and the hummun global team – they are a terrific fit for Opyl in terms of the quality, novelty and performance of the digital solutions they create, their market leadership position and values.

“hummun has an impressive track record in the global market and an enviable client base and their unique digital Early Access Gateway complements our clinical trial recruitment offering and AI-driven market insights capabilities.

“We are looking forward to getting in front of clients together in Australia in the coming days.”

Opyl is in a growth phase as it looks to globally roll out and extend its expertise abilities in evidence-based digital marketing and sales strategy, content creation and deep market insight.

The partnership with hummun helps Opyl to accelerate its global reach and allows humman to leverage Opyls complimentary services and technologies with their clients.

“Deep experience with social networks”

hummun managing director Paul Hartigan said: “We are delighted to partner with Opyl and look forward to exploring new frontiers in digital health and data solutions.

“Opyls deep experience with social networks and new AI-assisted offering in health-related social media engagement and insights is of particular value to the hummun team, complementing our unique platforms and development capabilities perfectly.”

Agreement benefits

The benefits to Opyl include:

  • A wider end-to-end client offering combining Opyl and hummuns technologies and service capabilities;
  • Significant expansion of business development and sales support for Opyl with minimal infrastructRead More – Source